Most funeral homes assume they’re visible on Google…
until they see what Google actually shows families in their service area.
Your Local Visibility Audit gives you a clear, unbiased picture of:
Where you ARE appearing
Where you AREN’T appearing
Which competitors are showing above you
The silent visibility gaps costing first-calls
What this means for the families searching today
Delivered manually in 2–3 business days. No commitments.
This is a diagnostic, not a sales pitch.
We analyzed 707 funeral home Google Business Profiles across a large U.S. state.
Despite differences in size, reputation, and years in service, three patterns appeared again and again.
These patterns explain why some funeral homes show up everywhere — and others barely appear at all.
Across the dataset, a large number of profiles were missing elements families naturally expect to see.
When a profile appears incomplete, it’s far less likely to appear for local searches — even when the funeral home is well-established in the community.
Most independent funeral homes only showed up under a single category, while top-ranking providers appeared under several.
As a result, they simply weren’t shown for many everyday searches happening in their area.
We saw a recurring pattern of:
very few photos
little recent activity
minimal visible engagement
To families comparing options, these profiles look less present and less active online — even when the care provided is exceptional.
Most funeral homes don’t know which of these patterns apply to them — the audit shows you exactly where you stand.
You shouldn’t need a long-term marketing commitment to find out whether families are actually seeing you.
This audit gives you the clarity most funeral homes never get:
What’s visible
What’s not
What’s causing it
And what matters most going forward
(What most funeral homes experience today)
(What becomes visible once your audit is complete)
When you can see what’s really happening online,
you can finally fix the gaps that cost you first-calls — quickly and confidently.

A clear snapshot of your visibility across Google Search and Google Maps within your service area.
(Based on real Google Search & Maps data from your local area.)

See where nearby providers appear — and the patterns behind their visibility.

The silent visibility gaps most likely costing first-calls.

Where you’re appearing today… and where you’re not appearing yet.

A simple, practical reference for strengthening your online presence over time.

If you decide you’d like help after reviewing your audit, this credit is available.
Everything delivered in 2–3 business days, human-reviewed — not auto-generated.
Because you shouldn’t have to make decisions about your online visibility based on guesswork.
Instead of offering “packages” first, we start by giving you clarity:
Clear data
Clear patterns
Clear priorities
Clear next steps
The audit stands on its own — whether you continue with us or not.
Many funeral homes discover issues worth thousands of dollars in missed calls — long before spending anything beyond the $27 audit.
To avoid conflict of interest, we only work with one funeral home per Local Service Area.
Your area is temporarily reserved once we begin your audit.
This ensures fairness and protects your visibility.

Searches like:
“funeral home near me”
“cremation service [city]”
“funeral director near me”
Your audit shows exactly how visible you are today — and what’s affecting that visibility.
Your Local Service Area is reserved once your audit begins.
Yes — we use this audit to build trust before offering any long-term services.
You’ll receive everything within 2–3 business days (or 48 hours if you upgrade on checkout).
It’s a bonus you can use toward implementation if you decide to move forward. The strategy call itself is free.
The audit is delivered first. If you’d like help afterward, you can request support — but nothing is required.
No. Your audit is delivered first. If you want help afterward, the choice is yours.
Perfect — your Visibility Report shows what was missed or done incorrectly.
No. Everything is explained clearly and in plain language.
No. We only work with one funeral home per Local Service Area to protect fairness and avoid conflicts of interest.
